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Festival 2017 hair trend: colour your hair the rainbow

How do you choose one from the wide range of hair colours for the perfect hair colour for the season? You don't have to! Take some inspiration from it-girl Irene Kim and colour your hair in a quirky rainbow style instead.

Colourful hair: still a hot beauty trend

Irene has always been a storehouse of styles when it comes to beauty and fashion, but our favourite would definitely be her rainbow hair that we are already taking inspiration from for the festival season. (Imagine all the pretty photos!) Stark dark roots provide a strong contrast to the peachy-orange that becomes a light purple and ends as a fun bright blue.

How to best wear rainbow hair

Since you've got so many colours in your hair, leave it down and add some texture to it to get the most out of it and show-off the entire palette of colour. If your hair is medium-length or a bit longer, you could try out a more messy braid as this would make the colours show through each section. Keep your style in place with some Infinium Pure hairspray and your outfit quirky so you can keep up with your whimsical hair and remember that the most important part of your look is your confidence!

How to take care of coloured hair

Ask your hairstylist about L'Oréal Professionnel's Smartbond which is a three-step process designed to strengthen and protect your hair. Don't forget to use a shampoo and conditioner that will protect your hair colour such as Vitamino Color A OX shampoo and conditioner and an occasional mask should help your colour stay in place for longer. Try to avoid heating tools as much as possible and if you have to use a flat iron, use a heat-protectant.

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